Propac is honored to be featured in the Path to Purchase Institute‘s Who’s Who in Shopper Marketing report of agencies whose work is pushing the discipline of the industry to new heights.
Charles Daigle first connected with Dallas-based agency Promotional Resources in the 1980s when it was a small shop working with the food service industry. The agency transitioned into traditional retail and changed its name to Promotional Packaging in 1991. When other partners left, Daigle remained and today he is the CEO and founder of the 90-employee Propac Agency.
The top marketing agencies quarterly report evaluates more than 3,200 marketing agencies based on Agency Spotter’s proprietary research methodology. This report takes a looks at marketing agencies across marketing strategy, experiential marketing, promotions, shopper marketing, influencer marketing, multi-cultural marketing, word of mouth marketing, events, direct marketing, Search (SEO and SEM), and marketing automation